A video of Lady Gaga - Born This Way, brought a lot of publicity to this popular singer, and also the glory for a young man who appears in it. Overnight, a 25-year-old Rico Genest became a world-famous model, all thanks to his unusual tattoos.
Unusual young man from Montreal who was nicknamed Zombie Boy, head covered his whole body with drawings and tattoos which should represent a decaying corpse because the zombies have always been his fascination.
Because of his courage and the alternative appearance, Rick is known on Facebook, where he was noticed by Nichola Formichetti, Lady Gaga's stylist. He called Zombie boy to appear in her new video for the show and in Thierry Mugler fashion house in Paris Fashion Week, and he accepted with enthusiasm.
Rico says that he is privileged. He love this crazy atmosphere. a Until a month ago he was earning for some new tattoos by washing windows or working as a circus freak.
Despite the fact that he looks scary, his mother Catherine insists that Rico is a gentle and caring son who takes care of his younger brother and sister. A proud mom said to media that he has always been fond of art and a good student. Loves his family, he is loyal to his friends. Everyone always accepted him as he is.
His whole body is covered in tattoos of bones and internal organs, but the for a campaign of a cosmetics company, however, his skin had to return its old look. Tattoos all over his body were covered with powder, and then in front of the cameras he had to peel his skin.
He got his first tattoo when he was 16, and this transformation was a pleasure for him because he saw himself again in his old skin.